THE BRA SISTERS

The Brief  |  To deliver an elegant brand identity for two breast cancer survivors launching a retail website selling products specifically for women touched by breast cancer. The goal was to create beautiful and effective branding that elevates the customer experience; subtle, effortlessly chic, and relatable without being overtly feminine.

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The branding package included a full website design and build, featuring an e-commerce platform and a booking system for bra fitting days, making the shopping experience both seamless and supportive. 

 

I also continue to curate their Instagram presence and promotional materials in-house, crafting content that resonates with the brand’s mission of empowerment and support for women.​

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